JustInnoCorp was once a successful, innovation-driven organization. Its strength lay in strong internal R&D, tightly controlled intellectual property, and carefully managed development processes. For years, this closed innovation model delivered efficiency, reliability, and incremental growth.
However, the environment has changed. Digital transformation is accelerating. Customer needs are shifting. New competitors emerge from unexpected places, operating through ecosystems rather than single firms.
Deep inside JustInnoCorp's headquarters lies the Innovation Vault. It contains dormant technologies, unused data, missed partnerships, and unexplored growth options. The Vault is sealed by 14 boundary locks, each representing a real organizational, strategic, or cultural barrier.
You are part of a newly formed Open Innovation Task Force. Your mission is to break these boundaries one by one. Each boundary you overcome reveals a letter. Only at the very end will their meaning become clear.